Welcome to the Reality Studio!

A new way of navigating the Web in Three Dimensions,
where remembering PLACES is easier than remembering PAGES.

 

An excerpt from "The Singularity is Near" by Ray Kurzweil (2005)

“The current disadvantages of Web-based commerce (for example, limitations in the ability to directly interact with products and the frequent frustrations of interacting with inflexible menus and forms instead of human personnel) will gradually dissolve as the trends move robustly in favor of the electronic world. By the end of this decade, computers will disappear as distinct physical objects, with displays built into our eyeglasses, and electronics woven in our clothing, providing full-immersion visual virtual reality. Thus, “going to a Web site” will mean entering a virtual-reality environment—at least for the visual and auditory senses—where we can directly interact with products and people, both real and simulated. Although the simulated people will be not up to human standards—at least not by 2009—they will be quite satisfactory as sales agents, reservation clerks, and research assistants. Haptic (tactile) interfaces will enable us to touch products and people. It is difficult to identify any lasting advantage of the old brick-and-mortar world that will not ultimately be overcome by the rich interactive interfaces that are soon to come.”

 

What is 3D Web Navigation?

Building on the research of how people remember, PMS Microdesign, Inc. has developed the 3D Web Navigator. The “Memory Place” system states if information is organized into 3D environments such as streets or buildings it is easier to remember. When you need to remember the information you mentally walk through the streets or buildings and you can remember each fact or idea.


The 3D Web Navigator works in the same way. We create a 3D environment such as rooms in a building. Objects in these rooms are linked to your existing HTML documents. By walking from room to room you can create a mental image of the environment. This will keep your products in the minds of customers longer than traditional Web methods. We have integrated this memory aid into an easy to implement solution.


We have an extensive library of low cost 3D models ready for immediate production. The 3D Web Navigator uses Shockwave 3D, one of the most widely distributed Internet technologies from Adobe and Macromedia. See why 3D is the fastest growing technology in our consumer society.

Link to Memory “Tricks”: The Place System
http://www.legacies.ca/learn%20Anything%20Ch%204.htm#Memory%20Tricks:%20The%20Place%20System

 

The Memory Experiment

Places Experiment - Today:
1. Leave your office.
2. Walk down the hall.
3. Enter another office.
4. Pick up object, look at it and set it down.
5. Leave the office.
6. Walk down the hall.
7. Enter another office
8. Pick up object, look at it and set it down.
9. Leave the office.
10. Walk back to your office.


Pages Experiment - Today:
1. Open your browser
2. Go to a Web site.
3. Look at the site
4. Take a link to another page.
5. Look at the site.
6. Enter the URL of the first site.


Places Experiment - Tomorrow:
1. Close your eyes.
2. Get a mental picture of your office space.
3. Trace your footsteps.
4. Remember the objects you picked up.
5. Easy.


Pages Experiment - Tomorrow:
1. Close your eyes.
2. Get a mental picture of the Web sites.
3. Trace your links.
4. Remember the pages.
5. Difficult.

Conclusion:

PLACES are easier to remember the PAGES!

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Models by www.turbosquid.com

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PMS Microdesign, Inc. * 1904 Brushcliff Road * Pittsburgh, Pa. 15221 * 412.731.4004

(c) 2007 PMS Microdesign, Inc.